{"id":2652,"date":"2018-04-09T13:23:36","date_gmt":"2018-04-09T12:23:36","guid":{"rendered":"https:\/\/blogs.terrassa.cat\/internacional\/?p=2652"},"modified":"2018-04-09T13:23:36","modified_gmt":"2018-04-09T12:23:36","slug":"terrassa-acull-una-trobada-de-directius-de-clusters-europeus-culturals-a-traves-del-projecte-chimera","status":"publish","type":"post","link":"https:\/\/blogs.terrassa.cat\/internacional\/2018\/04\/09\/terrassa-acull-una-trobada-de-directius-de-clusters-europeus-culturals-a-traves-del-projecte-chimera\/","title":{"rendered":"Terrassa acull una trobada de directius de cl\u00fasters europeus culturals a trav\u00e9s del projecte Chimera"},"content":{"rendered":"<div id=\"attachment_2656\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chmera-3.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2656\" class=\"wp-image-2656 size-medium\" src=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chmera-3-300x176.jpg\" alt=\"\" width=\"300\" height=\"176\" srcset=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chmera-3-300x176.jpg 300w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chmera-3.jpg 760w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-2656\" class=\"wp-caption-text\">Participants de la trobada a Terrassa \/ Foto: Cambra de Terrassa<\/p><\/div>\n<p><span style=\"color: #000000\">Terrassa va acollir del 20 al 22 de mar\u00e7 una trobada amb 35 representants de cl\u00fasters i associacions vinculats a la ind\u00fastria creativa i cultural de cinc pa\u00efsos diferents (It\u00e0lia, Fran\u00e7a, Eslov\u00e8nia, Gr\u00e8cia i Espanya). La Cambra de Comer\u00e7 de Terrassa va ser la seu d&#8217;aquestes jornades de formaci\u00f3 en internacionalitzaci\u00f3, m\u00e0rqueting digital i promoci\u00f3 a partir d&#8217;un enc\u00e0rrec dels socis del projecte europeu Chimera. La trobada, adre\u00e7ada a directius i responsables de coordinar els serveis dins de la xarxa de cl\u00fasters, va comptar amb la formaci\u00f3 a c\u00e0rrec de Montserrat Pe\u00f1arroya, de l&#8217;institut de recerca 3ISIC, per millorar els seus plans d&#8217;acci\u00f3 locals. Es van dur a terme\u00a0diversos tallers sobre comunicaci\u00f3, supervisi\u00f3 d&#8217;activitats pilot, gesti\u00f3 d&#8217;eines administratives i financeres, construcci\u00f3 d&#8217;innovacions i estrat\u00e8gies creatives, tend\u00e8ncies futures i t\u00e0ctiques en l\u00ednia. Va ser una sessi\u00f3 molt completa de comunicaci\u00f3 digital.<\/span><\/p>\n<p><span style=\"color: #000000\"><a href=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2660 aligncenter\" src=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4-300x200.jpg 300w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4-1024x683.jpg 1024w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4-768x512.jpg 768w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4-360x240.jpg 360w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/chimera-4.jpg 1200w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Durant aquesta formaci\u00f3 transnacional es van convidar 9 grups de ciutats europees a participar-hi:<\/span><\/p>\n<p><span style=\"color: #000000\">Parc Audiovisual de Catalunya, Terrassa &#8211; Espanya<\/span><br \/>\n<span style=\"color: #000000\">Associaci\u00f3 Cultural La Casa Amarilla, M\u00e0laga &#8211; Espanya<\/span><br \/>\n<span style=\"color: #000000\">Centre de creativitat, Museu d&#8217;arquitectura i disseny &#8211; Eslov\u00e8nia<\/span><br \/>\n<span style=\"color: #000000\">Sviluppo Basilicata SPA &#8211; It\u00e0lia<\/span><br \/>\n<span style=\"color: #000000\">Procinema &#8211; Espanya<\/span><br \/>\n<span style=\"color: #000000\">Direcci\u00f3 Regional de Cultura de l&#8217;Algarve &#8211; Portugal<\/span><br \/>\n<span style=\"color: #000000\">Loul\u00e9 Design Lab &#8211; Portugal<\/span><br \/>\n<span style=\"color: #000000\">Gefyra &#8211; Gr\u00e8cia<\/span><br \/>\n<span style=\"color: #000000\">Incubadora de negocis CreAcannes &#8211; Fran\u00e7a<\/span><\/p>\n<p><span style=\"color: #000000\">Ara els directors de projectes poden crear el seu pla de negoci de cl\u00fasters comprenent l&#8217;estat actual del sector creatiu i cultural i les perspectives de futur. Gr\u00e0cies a aquests m\u00e8todes, poden apreciar les millors pr\u00e0ctiques internacionals en m\u00e0rqueting digital i cultural i creatiu i optimitzar els seus propis m\u00e8todes i t\u00e0ctiques de m\u00e0rqueting digital. Despr\u00e9s de les jornades de formaci\u00f3, el projecte preveu\u00a0trobades B2B de la ind\u00fastria creativa i cultural a Terrassa\u00a0el proper mes de juny i a It\u00e0lia el mes d\u2019octubre de 2018.<\/span><\/p>\n<p><a href=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/Chimera-terrassa-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2661\" src=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/Chimera-terrassa-1-300x202.png\" alt=\"\" width=\"300\" height=\"202\" srcset=\"https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/Chimera-terrassa-1-300x202.png 300w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/Chimera-terrassa-1-768x516.png 768w, https:\/\/blogs.terrassa.cat\/internacional\/wp-content\/uploads\/sites\/3\/2018\/04\/Chimera-terrassa-1.png 772w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Terrassa va acollir del 20 al 22 de mar\u00e7 una trobada amb 35 representants de cl\u00fasters i associacions vinculats a la ind\u00fastria creativa i cultural de cinc pa\u00efsos diferents (It\u00e0lia, Fran\u00e7a, Eslov\u00e8nia, Gr\u00e8cia i Espanya). La Cambra de Comer\u00e7 de Terrassa va ser la seu d&#8217;aquestes jornades de formaci\u00f3 en [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,16,22],"tags":[],"class_list":["post-2652","post","type-post","status-publish","format-standard","hentry","category-accio-local","category-accio-ue","category-altres"],"_links":{"self":[{"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/posts\/2652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/comments?post=2652"}],"version-history":[{"count":0,"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/posts\/2652\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/media?parent=2652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/categories?post=2652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.terrassa.cat\/internacional\/wp-json\/wp\/v2\/tags?post=2652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}